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The digital advertising terrain is constantly evolving, presenting both opportunities and challenges. One of the most pressing challenges facing advertisers today is ad fraud, a pervasive issue that can waste advertising budgets and erode brand standing. To combat this growing threat, it's essential to analyze the various types of ad fraud, their c

Banner ads are a prevalent type of online advertising that appear on websites. They come in various sizes, from small rectangular graphics to larger, spanning banners that dominate the page. These images aim to capture users' attention and showcase products, services, or brands. Traditionally, banner ads are static graphics However, recent trends